The problem is the hysteria behind it, leading people to confuse good sounding information with good information. At least when people generally produce information they tend to make an effort to get it right. Machine learning is just an uncaring bullshitting machine, that is rewarded on the basis of the ability to fool people (turns out the Turing test was a crappy benchmark for practice-ready AI besides writing poems), and VC money hasn’t reached the “find out” phase of that looming lesson, when we all just get collectively exhausted by how underwhelming the AI fad is.
Are they? As the article OP shares suggests, these films quietly make us compare our lives to what is portrayed on screen. This is advertisement 101: display people in enviable positions to portray a sense of longing for a lifestyle that one would not normally seek. A food commercial isn’t selling you a product, it’s trying to make you hungry.
If all you wanted out of these rom coms is the portrayal of a carefree life, you could just watch pharmaceutical, banking, or insurance ads.